HP Stand at Photokina 2004

Profile: technical planning, consultation and implementation of technical stand; installation of devices and infrastructure, as well as technical support and customer support during the tradeshow
In addition, planning, organizing and management of the HP sponsored press center at Photokina in Cologne

Location: Cologne, September/October 2004

Timeframe: Several months pre-planning and preparation; Construction 4 days; Duration 1 week; Dismantling 2 days

Visitors: Approx. 6,000

Equipment: Digital cameras, HP Photosmart printer und All-In-Ones, HP DesignJets, consumer PC's and laptops

Tasks:

• Technical planning and consultation in relation to the tradeshow stand
• Planning of press center
• Provide all devices and necessary infrastructure
• Logistics organization and transport of equipment
• Install and maintain all infrastructure
• Manage the tradeshow stand and two press centers during the tradeshow
• Dismantling equipment

Challenges:

• Technical implementation and management of the required Experience Areas
• Implementation of an anti-theft concept for handheld devices